“Some will call it a fashion book, others might call it a biography. Ralph Lauren: In His Own Fashion is unquestionably a superb primer for those who have not read or followed the trajectory of Mr. Lauren.” — New York Journal of Books

This richly illustrated volume offers an intimate portrait of iconic American designer Ralph Lauren, told through the lens of fashion by renowned menswear authority Alan Flusser, author of the seminal classic Dressing the Man.

Blending biography, cultural history, and sartorial analysis, this striking coffee table book traces Lauren’s rise from humble beginnings to global style visionary. Through thoughtful narrative and compelling imagery, Flusser explores how Lauren built not just a brand, but an enduring American aesthetic.

• Starting with a Tie
• The Early Years
• Getting the Gang Together
• Upon the Terra Firma of His Own Taste
• A Portfolio of Stories, Sittings & Sightings
• And more

A celebration of vision, ambition, and timeless style, Ralph Lauren: In His Own Fashion is an essential volume for fashion enthusiasts, design lovers, and anyone intrigued by the making of an American icon.