Forget the colognes advertised with shirtless fellows emerging from the water or moody guys hiding in the shadows for no apparent reason. When it comes to defining his signature scent, a man doesn't need anything too fancy. He simply needs a Proper Cologne.
Huron- an aquatic blend of ozonic marine, sandalwood, & rich vetiver. Smells like navigating the open waters without a cloud in sight. Does not smell like a retention pond in Florida.
Sawtooth- a woodsy blend of fresh air, dense cedar, & raw amber. Smells like exploring the open skies above densely forested terrain. Does not smell like hiking up the steps of a parking garage in El Paso.
Randolph- a sophisticated musk blend of fresh bergamot, lavender, & rich leather. Smells like fixing commodity pricing to build generational wealth. Does not smell like shopping for fake designer bags on Canal Street.
Lincoln- a fresh, yet nostalgic, scent that blends notes of leather and oakmoss with a hint of mandarin. Smells like sitting in a well-worn, tufted leather chair at the local barber shop, not a ripped fabric couch in the basement of a fraternity house.